The bulk of the work that I did at Pledgemine involved designing client products, which included bifold and trifold self-mailers, postcards, letters and envelopes and much more. Each product followed client brand guidelined, was highly personalized, and employed variable data for segmentation.
Another significant aspect of design at Pledgemine was developing and creating marketing materials sent out to prospective clients. They included brochures of various sizes, postcards, labels, and direct mail html emails.
A third part of the design work was creating and maintaining Pledgemine documents. These were generally informational pieces which helped to explain strategies, guidelines, and helpful information, while maintaining a coherent brand.